First dollar of every bottle sold goes to select veterans’ charities.

Where does the first dollar of every bottle of Salute American Vodka sold go? Here!

Today, there are more than 20 million military veterans across the country. These brave men and women that defend our country make up less than one percent of the population.
There are hundreds of organizations nationwide that tirelessly work to assist veterans in their transition from military to civilian life.

Tax dollars are used to create government support programs, but regrettably, many of these programs fall short. That’s where Salute American Vodka steps in.

Salute American Vodka partners with the most committed nonprofit organizations that address the root causes and solutions to these unmet needs. Our Board of Directors established a committee led by our ambassador, Lieutenant General Ray Palumbo (US Army, retired), and developed a methodology to choose only the most capable and honorable veteran service organizations across America.

Salute American Vodka partners and patrons should take pride in the fact that every dollar per bottle purchased is going directly to make a positive impact in the veteran community, a community that deserves our support after their selfless sacrifices.

“By financially contributing to charities, such as Work Vessels for Vets and Boulder Crest Retreat, we are working together to fill the void in government support to help American heroes build financial stability, acquire jobs, secure housing and get the emotional and physical help that they deserve.” –General Palumbo

Work Vessels for Vets, Inc.

Work Vessels for Vets works to provide veterans with the necessary tools to transition from military to civilian careers or educational pursuits. By matching veterans’ needs with corporate and individual donors, this small but mighty charity provides the key piece of equipment to help vets achieve their dreams of self-employment while offering tax benefits to donors. By matching qualified veteran-entrepreneurs with donations of vessels, vehicles, equipment, tools, tractors, electronics and more, this award winning charity has donated equipment valued at over $1.5 million to more than 1,500 veteran enterprises all across America.


Boulder Crest Retreat

Boulder Crest Retreat Virginia opened its doors on September 6, 2013, as the nation’s first private wellness center in the country serving active-duty, reserve and National Guard personnel, veterans, and their family members. After 3.5 years of success, and in recognition of considerable demand for our programs and services, we acquired Boulder Crest Retreat Arizona in May 2017.


Past Charity Partners


The Veterans of Foreign Wars of the U.S. is a nonprofit veterans’ service organization comprised of combat veterans and eligible military service members from the active, Guard and Reserve forces. With more than 1.9 million VFW and Auxiliary members located in almost 7,000 Posts worldwide, “NO ONE DOES MORE FOR VETERANS.” The VFW and its Auxiliaries are dedicated to veterans’ service, legislative advocacy, and military and community service programs worldwide.


Birdies for the Brave

Birdies for the Brave is a military outreach initiative proudly supported by the PGA TOUR that is dedicated to supporting the brave men and women of the U.S. Armed Forces and their families. The TOUR has joined with PGA TOUR players and corporate partners to raise money for military homefront groups that provide critical programs and services to meet the specialized needs of male and female wounded warriors as well as military families that served both pre and post 9/11.


Farmer Vet Coalition

The amazing Farmer Veteran Coalition mobilizes veterans to feed America. Their mission is to cultivate a new generation of farmers and food leaders, and develop viable employment and meaningful careers through the collaboration of the farming and military communities. It is their aspiration to lead the national effort connecting veterans to agriculture with the belief that veterans possess the unique skills and character needed to strengthen rural communities and create sustainable food system.


Homes for Our Troops

Since 2004, this organization has been strongly committed to helping those who have selflessly given to our country and have returned home with serious disabilities and injuries since September 11, 2001. Through contributions of building materials, professional labor and monetary donations, the group is able to serve severely injured Veterans and their families by coordinating the process of building a home that provides maximum freedom of movement and the ability to live more independently. The homes provided by Homes for Our Troops are given at NO COST to the Veterans they serve.


Greater St. Louis Honor Flight

Honor Flight Network’s mission is to transport America’s Veterans to Washington D.C. where they can visit the war memorials and reflect on their service to our country. An estimated 640 WWII veterans die each day, making the efforts of Honor Flight Network even greater to locate these WWII Veterans. Through Honor Flight Network’s mission, we are able to express our thanks to these brave men and women.Specifically, Salute American Vodka was a sponsor at the Missouri debut of the documentary film “Honor Flight: One Last Mission” which chronicles the journey of four living World War II veterans to Washington, D.C.


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